Hatstep ยท Insights https://hatstep.com/insights/ Mike Hamilton is a London-based fractional Head of Product and founder of Hatstep. Ex-Microsoft and SwiftKey, he has led AI products since 2018 (Factmata, Adarga) and helps founders and investor-backed companies turn ideas into specs their engineers and AI tools can build from. en-gb If AI writes the code, why do you still need a head of product? https://hatstep.com/insights/if-ai-writes-the-code/ https://hatstep.com/insights/if-ai-writes-the-code/ Tue, 20 Oct 2026 00:00:00 GMT Building software just got cheap. Deciding what to build didn't. The honest answer to the question every founder is asking, and what it means for who you hire next.