Work
Recent engagements through Hatstep. Full case studies, with numbers, are being written up with each client's permission.
Fairground
Consumer music platform
Set product direction through launch. Rebuilt the roadmap around a smaller set of outcomes and caught the over-engineering before it shipped.
ListAid
B2B charity retail software, a new venture for PE group Valsoft
Took the team from a list of candidate ideas to a working product with paying customers. Built the AI-led, spec-driven delivery pipeline behind it and wrote the team’s course, Product Management in the Age of AI.
MoneyPlus
Financial services
A short engagement on A/B testing that moved more customers onto the new digital experience and cut calls into the contact centre.
Start with a conversation
Thirty minutes, no pitch deck. Tell me what’s going on and I’ll tell you whether I can help.
Taking on one new client from November 2026.